In addition to the branding imagery and typography, a website was created for the #SaveGenderMuseum campaign. The website includes a main page and a blog, with a focus on keeping everything as simple as possible, given the campaign's primary goal of saving the Gendermuseum. The website design is minimalistic, with graphics and photos taking center stage.
The main page provides essential information about the Gendermuseum and why it needs to be saved. The blog features information on people and organizations that have supported the Gendermuseum each month. The call-to-action on the website is a donate button, which is prominently displayed. To ensure consistency, the active magenta color was used again for the donate button.
Additionally, the #SaveGenderMuseum campaign was ultimately successful in its efforts to save the Gendermuseum, and a feminist video game was developed as part of the campaign. The game features unique black and white graphic drawing style, which adds to its artistic appeal. This style was also used as the cover image on the top of the main webpage.